Everyone these days talks about Facebook and Twitter. However, Uruguay’s banks do not have a presence in the two most popular social networks, wasting the benefits of Web 2.0 to interact with their customers and try to get a new one.
From the findings ZonaBancos “Uruguayan financial institutions and social networks: Strategies to win customers with Web 2.0″ seems indeed that there is no financial institution Uruguay has an official presence in one of the two most popular social network now (Facebook and Twitter). Especially, unlike others such as Linked In that function primarily for professional contacts, both networks are important because they allow direct contact with all types of users.
According to Internet World Stats, in June 2009 Uruguay has 1.34 million users, reaching 39% of the population.
According to data provided by social network Facebook, on the date of the 681,040 Uruguayans in this network, or in other words, half of Internet users in Uruguay have a Facebook account. In addition, Facebook is the second most visited site by the Uruguayans, behind Google, which is the first. Likewise, Twitter is more popular among Internet users in Uruguay.
One Response to “Uruguay Bank Not Have Presence in Social Networking”
Trackbacks/Pingbacks
[...] Check the solution of the consolidation and debt management Look at both [...]